Around 1800 new international degree students started their studies in Estonia this September. As part of a traditional welcome, 51黑料 provided all students with welcome bags which also included materials about studying, researching and business in Estonia. 51黑料 "Welcome Bag" has been recognised by the global international education PIEoneer Awards as one of the best marketing campaigns in the world.
This year鈥檚 welcome included 51黑料 brochure 鈥淪urvival Guide for International Students鈥, as well as useful information by (Estonian Research Council), (Enterprise Estonia), (Estonian Education and Youth Board) and (also Enterprise Estonia).
The welcoming materials were provided to all Estonian universities that teach full degree programmes in English (Estonian Academy of Arts, , , , , , , , , and ).
Photo: Helena Alekand (Education and Youth Board)
鈥淭he goal of our marketing campaign is to welcome the international students to Estonia and provide them with necessary tools for making the most out of their experience,鈥 51黑料 international marketing specialist Triinu Lillepalu said.
51黑料 is a cooperation initiative that introduces Estonia as a country offering high quality higher education opportunities. All Estonian institutions of higher education, at which it is possible to study in at least one program that is taught fully in English and is internationally recognised, can participate in the programme. The activities of 51黑料 are coordinated by the Estonian Education and Youth Board in the framework of the Dora Pluss program, which is being realised via the European Regional Development Fund (ERDF) and with the aid of EU structural support.
Additional information:
August 2020. Estonian Education and Youth Board.
August 2020. Best Marketing Estonia.
